Everyone dreams of smooth, radiant skin, and exfoliation is the key to achieving that glow. However, as more people report having reactive skin, the chemical exfoliants you rely on might be doing more harm than good.
The Rise of the "Sensitive Skin" Era
40-50%
of Asian skin
+70%
of South Korean skin
Recent epidemiological studies across the Asia-Pacific region—notably published in Frontiers in Medicine (2022) and Mintel Consumer Reports(2024)—indicate a significant surge in skin sensitivity, with 40–50% of the population reporting reactive skin conditions—a figure that climbs to over 70% in highly urbanized nations like South Korea.
Dermatological research suggests that Asian skin may inherently possess a more delicate barrier, making it more susceptible to environmental stressors and the over-use of harsh chemical exfoliants. This widespread 'Sensitive Skin Era' in Asia has heightened the demand for gentler, science-backed solutions that can effectively renew the skin without compromising its natural defenses.
The Risk of Chemical Exfoliation
Potent chemical substances found in many products can lead to several skin issues :
- Skin Irritation : Harsh chemicals are notorious for causing significant skin irritation.
- Sensitized Skin Woes : Individuals with sensitive skin often suffer from side effects such as rashes, itchiness, and persistent redness.
- Long-term Damage : Improper application or over-exposure doesn't just damage the skin barrier—it can actually "accelerate skin aging".
A Natural Revolution : Natori Phytopeel®
Why risk your skin's health when there's a safer, more effective alternative? As demand for chemical-free beauty grows , Natori Phytopeel stands out as a 100% plant-derived solution.

Product Name : Natori Phytopeel®
INCI name : Ananas Sativus (Pineapple) Fruit Extract, Carica Papaya (Papaya) Fruit Extract, Ficus Carica (fig) Fruit Extract, Pentylene Glycol, Glycerin, Xanthan Gum
The Benefits of Our Natural exfoliant
• Natori Phytopeel is a 100% plant-derived product, ensuring a natural origin with EWG Green ratings.
• Product shows impressive exfoliation effect at 1.0% to 2.0% concentration.
• Natori Phytopeel is non-irritating and free from harmful chemicals, making it gentle on the skin.
• The formula is designed to activate effectively within the skin's natural pH and temperature.
• It breaks down ex-keratin into beneficial amino acids, promoting skin re-absorption and nourishment.
Efficacy – Exfoliation effect
Ex-vivo - Skin cell degradation test

Human skin dead cells were collected and subjected to testing with Natori Phytopeel to verify the degradation of Ex-Keratin (skin dead cells) into individual amino acids using real-time HPLC. According to the results, after 15 minutes, Natori Phytopeel efficiently degraded the skin’s dead cells into individual amino acids.
Max Activation (Enzyme kinetics), Temperature

We conducted a verification test to determine the maximum activation temperature of Natori Phytopeel using the casein protein degradation method.
The results indicated that the Max activation temperature is close to 37℃, which is the approximate temperature of the human skin.
Max Activation (Enzyme kinetics), pH
We conducted a verification test to determine the maximum activation pH of Natori Phytopeel using the casein protein degradation method. The results showed that the Max activation pH is in the range of 4 to 6, which is similar to the pH of human skin.

Stability Test
Stability Test (2.0% in Essence) – 1 month
In the Essence Formulation, 2% of Natori Phytopeel exhibited
perfect stability under various conditions, including exposure to sunlight, as well as temperature variations of 4℃, 45℃, and 60℃.

After using a product containing Natori Phytopeel

Cream base (left) vs. 0.5% KAFFAGE-B® (centre) vs. 1% KAFFAGE-B® (right)
Maha is the official supplier of Active Ingredients in Asia
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